About Us:

CyncHealth is a statewide Health Information Exchange (HIE) with a purpose to achieve health care transformation through community betterment and collaboration while protecting the security and privacy of medical information. Join our team to play a key role in leading a health data utility, advancing interoperability, and improving healthcare.

Position Summary:

The Senior Communications Specialist will develop and implement communication strategies to promote CyncHealth’s brand and engage stakeholders.

Responsibilities:

• In partnership with the Marketing Director, develop and iterate an approved communications strategy which incorporates brand, organizational goals, and stakeholder engagement. Integrate the communications strategy into the organization’s operational and strategic plans.
• Partner with leadership to develop high-impact communications and other communication initiatives.
• Support the development and integration of the marketing strategy into the organization’s operational and strategic plan.
• Support the development of content including media relations collateral, press releases, award nominations, and social media. Ensure content prepared by other team members aligns to communication goals and provide coaching and/or mentorship as needed.
• Develop and deploy and manage social media strategy for the company and its business units.
• In partnership with the Marketing Director, develop and iterate the organization’s crisis communication plan, process, and procedures.
• Develop an understanding of strategic initiatives and proactively support efforts to increase brand awareness.
• Develop email marketing campaigns and messaging to launch and promote key products and services.
• Provide marketing support for fundraising, legislative events, and program services initiatives.
• Support execution of the annual report, impact reports, and other recurring collateral.
• Assist with the event and sponsorship process including attending events as needed.
• Develop and maintain current listing of media contacts throughout the region; disseminate press updates, news releases, and feature materials.
• Complete special projects to support the maturation of marketing and communication within the organization.
• Ensure compliance with all organization branding policies, procedures, standards and applicable regulatory requirements.
• Model CyncHealth’s values and Code of Conduct. Manage resources and business objectives in compliance with charter, policies, and standards.
• Other duties as assigned.

Experience and Requirements:

• Bachelor’s degree required with preferred focus area of communications, marketing, public relations, or journalism
• Minimum of 3 years’ experience in marketing, communications, or a related field required, preferably in the healthcare industry
• Demonstrated success developing communications plans for initiatives and programs required.
• Demonstrated success in translating business objectives and solutions to a range of audiences.
• Experience in developing and deploying email marketing campaigns.
• Ability to align decision-making to CyncHealth’s core values: innovate boldly, embrace complexity, and achieve together
• Ability to act with integrity and professionalism, and align to the confidentiality policy in all activities
• Proven media relations experience; ability to be creative in identifying and executing media opportunities
• Graphic design experience preferred
• Strong organizational and project management skills required
• Excellent communication skills (written and oral) required
• Excellent messaging and story development skills required
• Excellent messaging and story development skills required
• Proven ability to craft key messaging and deliver high level copy/writing for multiple audiences
• Hands-on experience with:
  • Adobe Creative Suite, including InDesign, Illustrator, Photoshop, Acrobat
  • Microsoft Office, including PowerPoint, Excel, Visio and Word
  • WordPress, online editing tools

Physical Requirements:

• Ability to work on a computer for extended periods of time.
• Ability to stand or sit for extended periods of time.
• Hours are generally Monday-Friday, 8:00 AM-5:00 PM. As operational deliverable deadlines emerge there may be extended working hours.
• Light work requiring exertion up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects.
• Ability to work from La Vista, NE office with reliable and predictable attendance.

Benefits:

• Medical, Dental, & Vision
• 20 days paid time off annually + 9 paid holidays annually.
• Long & short-term disability (fully paid by CyncHealth)
• Life Insurance (fully paid by CyncHealth)
• 401(k) with 4% matching & immediate vesting
• Parental Leave
• Pet Insurance
• Other voluntary benefits

Disclaimer:

The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this position. The statements are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for this position.

Must be legally authorized to work in the United States.